Meeting the challenge of hard-to-abate value chain emissions
The Center for Green Market Activation™ (GMA) is a US-based, globally focused nonprofit that works with climate-leading companies and non-profits to jump start new markets in green fuels and materials. Through innovative book-and-claim systems, new and creative procurement approaches, and demand aggregating buyers’ alliances, GMA catalyzes and scales the uptake of low- and zero-carbon goods and services in the hardest-to-abate sectors.
GMA’s organizational design combines shared expertise and infrastructure with sector-specific programs. By consolidating a range of value chain mitigation initiatives under a single non-profit umbrella, we help companies ramp up their Scope 3 mitigation quickly, starting in one sector and easily moving into another.
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Up to 95% of corporate emissions lie within Scope 3
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Over 7K companies and growing have set Scope 3 targets under SBTi
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Demand aggregation + new business models can scale green markets
Unleashing Scope 3 ambition in the hardest-to-abate sectors.
Join us in the fight and become a member today!
Where we specialize
GMA’s focus on book-and-claim and joint procurement allows us to drive demand for low-carbon goods and services while enhancing the transparency of corporate climate action and enforcing environmentally rigorous standards across all transactions.
Catalyzing the green transition
Through our buyers’ alliance model, GMA brings together organizations committed to accelerating complex value chain decarbonization. Our proven ability to aggregate demand and channel investment to nascent green commodity suppliers helps both suppliers and customers reach their full potential in reducing greenhouse gas emissions.
The AIM Platform
A partnership with C2ES and Gold Standard, the AIM Platform is focused on developing the definitive standard for accounting, claiming and reporting the impacts of value chain interventions towards corporate climate targets.
With special thanks to the Bezos Earth Fund for inaugural funding.